|
Web
2.0 Recruitment
You may have already
heard the terms Web 2.0, Social Media or Social Networking but what do
they mean and how can you
utilise them in your online recruitment strategy?
Web 2.0 is essentially a term given to the second generation of Internet-based services.
If you think of the first generation of web sites on the Internet
they were mainly static web pages with little or no interaction.
The second generation of web sites are more dynamic and allow people
to share information, create their own user generated content and
contribute to online conversations.
Web 2.0 Examples
Some examples of Web 2.0 applications include Social Media and
Social Networking
sites such as
Facebook,
LinkedIn and
MySpace.
Other examples include video sharing sites such as
YouTube and Yahoo!
Video, plus photo sharing sites such as
FlickR.
In addition, Audio and Video Podcasts can be shared through
dedicated podcast sites such as
Podcast Alley
and iTunes.
Blogs are another example of Web 2.0 applications where individuals
or companies can publish their own news, views and information and
allow visitors to take part in the conversation by way of posting
comments.
Using Web 2.0 For Recruitment
There is no "one size fits all" approach to using Web 2.0
applications as choosing which ones to use will vary from company to
company depending on their recruitment objectives.
However, one of the major advantages of using Web 2.0 in recruitment
is that you are able to accurately target your message and brand to
potential job seekers and also reach people you would never have
reached before through traditional advertising.
|
Contact Us
For a free initial
discussion to see how our Web 2.0 recruitment services can help your company contact
Mike Taylor by email:
info@web-based-recruitment.com
or by telephone on
01962 883754
|
|
NEW!
Find out about
our new Jobcasts service
Listen to our new
Online Recruitment
Expert Audio Interviews
|
Can
Job Seekers Find Your Web Site? |
Every
month there are more than five million job related searches made
through the search engines. 
Most job
seekers don't go past the first three pages of search engine results.
What page is your
web site on? Will candidates be able to find your web site?
Don't miss out
on search engine traffic to help you find suitable job seekers!
Visit
our online marketing
page to find out how to attract job seekers to your web site.
|